Campaign Setup

Learn more about creating and editing your campaigns and campaign settings.
Campaign Checklists
Edited 16 days ago
Campaign Checklists help you stay on top of steps that need to be completed to keep your campaign measurement moving.  These checklists surface criti...
Creating and Editing a Campaign
Edited 16 days ago
We're looking forward to measuring your campaign! To create a new campaign within the Upwave platform, or edit existing campaign details, please s...
Campaign Implementation and SLAs
Edited 16 days ago
Conducting an Upwave measurement study is broken out into 6 distinct stages:  Campaign Creation Tags and Ad Server Reporting Generate and Approve Ques...
How to Measure Addressable TV (ATV)
Edited 16 days ago
Upwave is the source of truth for TV brand measurement. Only Upwave allows TV advertisers to monitor all aspects of TV performance in real-time, inclu...
How to Measure Linear TV (LTV)
Edited 16 days ago
Upwave is the source of truth for TV brand measurement. Only Upwave allows TV advertisers to monitor all aspects of TV performance in real-time, inclu...
Request a Campaign be "Archived"
Edited 16 days ago
Sometimes, campaigns are created and are no longer needed. This could happen for a couple reasons: The campaign was created in error The campaign was...
Account and Notification Settings
Edited 8 months ago
You can invite new Team Members to your Team for campaign access directly within the Upwave platform:  Click on the " Team Switcher " dropdown in the ...
Campaign Feasibility
Edited last year
For campaigns that meet the following feasibility requirements, achieving an overall read is feasible. These impression volumes are sufficient to di...
Geo-Targeting FAQ
Edited last year
United States Canada All 50 states All 210 DMAs ( see below; table is scrollable ) Abilene-Sweetwater  Albany-Schenectady-Troy  Albany, GA  Albuquer...